Cheater Lance Armstrong’s Store Forbids Sale of Bicycles to Austin Police Department

Richard Moorhead   |  

Aug 9, 2020

A bicycle store in Austin, Texas owned by disgraced cyclist Lance Armstrong announced it would no longer sell bikes to the Austin Police Department, taking offense at the way that the city’s police department had treated the Black Lives Matter movement during recent protests in the city.

“It was a staff-wide store decision,” said general manager Will Black. “It’s something we discussed for a pretty good length of time to make sure we were all on the same page and doing the right thing. All of us were uncomfortable with what’s going on. It’s all the people who work at the bike shop.”

Mellow Johnny’s is owned by Tour de France champion(a title since revoked) Lance Armstrong. While the business appears willing to castigate its local police department for supposed abuses, its entire public image and incentive structure is based upon the legacy of a man who took performance-enhancing drugs to secure an undue advantage for his own competitive gain.

The company announced it would no longer provide bikes to the Austin police in a tweet earlier this week.

https://twitter.com/mellowjohnnys/status/1291180992665997312

Mellow Johnny’s states in the announcement that they still expect the police to protect them from alleged threats the business has been receiving.

Mellow Johnny’s has adopted a marketing technique of pandering to cultural liberals before, trying to insulate the business from any transactions with companies that sell and manufacture firearms.