A popular television and movie streaming service was forced to delete a Tweet imploring Americans to wear “appropriate and respectful” Halloween costumes after discovering that thousands of Americans are not interested in being told what to do.

“If you’re dressing up for #Huluween this year, this is your reminder to wear a costume that is culturally appropriate and respectful to others. Let’s celebrate the holiday in a way that we can all enjoy,” Hulu said in the now-removed Tweet.

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The Tweet had more than 3,700 replies and only 366 likes, commonly referred to on Twitter as a “ratio,” which has a negative connotation. Though the Tweet is now deleted, some of the replies are still active.

“Is this Handmaid’s Tale costume appropriate? My friend and I want to wear it for our podcast,” said author Christina Hoff Sommers.

Is this Handmaid’s Tale costume appropriate? My friend and I want to wear it for our podcast @Femsplainers on #Huluween. 🎃 pic.twitter.com/kAPWGQfXnu

— Christina Sommers (@CHSommers) October 17, 2018

Hey thanks for the reminder. It reminded me to cancel my Hulu subscription. #Huluween

— Heat Miser (@GIFresponder) October 17, 2018

Another user, Noel Dolan, gave Hulu a brief history lesson.

“First, #Huluween is an appropriation of an Irish/Celtic tradition called Halloween (Samhain). Second, you’re regressive liberal a**holes,” he said.

https://twitter.com/cybernoelie/status/1052477996156633088

Hulu appears to have learned their lesson. Social justice talking points are not as a popular outside of Silicon Valley as they might have thought.

The company did not respond to a comment request.

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