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STRANGE: Wisconsin Based Spice Company is Spending Big Money on Anti-Trump Ads

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With impeachment talk in the spotlight, big money is being spent to either try to oust President Donald Trump or defend him from another witch hunt.

Indeed, Trump’s re-election campaign is outspending everyone else.

However, a report from The New York Times highlights an unusual spender of ads that came in second place for impeachment ad spending.

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Penzeys Spices, a supplier of pepper, paprika, and poppy seeds based in Wisconsin, dropped $92,000 on impeachment advertisements on Facebook from September 29 to October 5, based on data from a communications agency that keeps track of political spending.

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These numbers were completely overshadowed by Trump’s re-election campaign, which spent more than $700,000.

The founder of the company, Bill Penzey, learned about the second-place ranking on Wednesday after customers emailed him.

After sharing the news with his wife, Penzey claimed that his wife “burst out laughing” in “A sort of, ‘What have you done this time?’ kind of laugh.”

Axios originally reported on the Facebook impeachment ads data last Wednesday, which came from Bully Pulpit Interactive, a Washington-based communications agency whose 2020 Campaign Tracker publicizes information concerning political spending.

The agency used a program that tracked Facebook ad copy featuring words such as “impeach,” “impeachment” and “impeaching.”

According to the NYT report, this obscure spice company “topped Tom Steyer, the billionaire Democratic presidential candidate; Senator Mitch McConnell, the Republican majority leader; the Democratic Governors Association; and the National Republican Senatorial Committee.”

Facebook’s publicly available data demonstrated that from October 2 to October 8 Penzeys spent the seventh-highest amount of money on ads “social issues, elections or politics” and it was the only organization in the top 10 that was not a politician or a politically-affiliated organization.

Facebook data illustrated that Penzey spent nearly $120,000 on Facebook ads on political issues during those seven days.

Penzey is an outspoken Trump critic, who uses his company’s Facebook page to criticize Trump while also using his products.

“I like to say it’s not a line we crossed,” Penzey declared. “It’s a line that crossed us. We’ve alway been about kindness and compassion. And with the recent trends in the Republican Party and unlimited political spending, it’s created this message of anger toward marginalized people in order to create votes for tax cuts for the very wealthy.”

The NYT report highlights some of Penzey’s promotional activities:

In May, the company advertised a spice called “Justice” — the ingredients include shallots, garlic, onion and green peppercorns — while soliciting donations for the news organization Mother Jones. In July, it promoted a spice called Tsardust Memories — it has salt, garlic, cinnamon, pepper, nutmeg and marjoram — as a nod to Russian electoral interference, insisting in all caps that the issue was “NOT A NOTHING BURGER!!!!!

Penzey claims that the politics hasn’t hurt his business. He says that he has lost a few customers but has also gained some.

“If you are a company and you have values, now is the time to share them,” Mr. Penzey said. “Now is the time that it’s important to share them.”

In the Trump era, some companies find that political correctness pays.

The rise of “woke capital” has allowed companies in certain niches to exploit virtue signaling as a way of remaining in good standing with leftist activists.

This trend will likely not stop as the Left relentlessly makes everything political in America.

Culture

Starbucks Barista FIRED After Refusing to Wear “Pride” T-Shirt for Religious Reasons, According to Lawsuit

She is a Christian and was apparently told by her manager that she didn’t have to wear it.

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A former Starbucks barista is filing an unlawful discrimination lawsuit against the coffee giant, claiming they fired her for refusing to wear a “Pride” t-shirt that violated her Christian religious convictions.

Betsy Fresse started working as a barista in December 2015. After transferring to a Glen Ridge, New Jersey, store in early 2019, managers apparently “assured” her that her Christian faith wouldn’t be an issue.

Then in June 2019, she noticed a box of Pride shirts on a desk and asked if they’d make her wear one. Her store manager said she wouldn’t have to, but two months later she found herself out of a job after being terminated by a district manager.

A notice of separation claims that Fresse was fired for violating Starbucks’ “core values.” It specifically mentions an incident where she said her colleagues “need Jesus” when given the “Pride” shirt.

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Starbucks maintains that “no part of our dress code requires partners to wear any approved items that they have not personally selected” and that Fresse’s claims are “without merit,” in a comment to the New York Post.

So Starbucks denies that she was fired for not wearing the shirt, yet their notice of separation appears to claim that they fired her for something she said about Jesus. Not a good look either way.

Fresse is seeking backpay, punitive damages, money to cover the cost of an attorney, and a permanent injunction that prevents Starbucks from “failing to accommodate […] sincerely held religious beliefs.”

Starbucks has long been a major player in the world of Woke Capital. Back in February Big League Politics reported on how the British branch of Starbucks was raising money for a pro-transgender lobbying group:

The U.K. branch of Starbucks is raising money to push for the chemical castration and surgical mutilation of children.

Nathanael Blake at The Federalist reported that the multinational titan is selling special mermaid-shaped cookies to help the pro-transgender lobbying group Mermaids. Curiously, the group’s founder took her underage son to Thailand to undergo a castration procedure.

Blake correctly observed “That Starbucks is supporting this group illustrates how thoroughly radicals have conquered both the LGBT movement and corporate culture.”

He also called attention to how “In a few years the fight has shifted from government recognition of same-sex relationships as legal marriages to mastectomies, sterilization, and castration for children.”

Here’s hoping that Betsy Fresse is successful in her lawsuit.

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