Newsmax TV’s expansion is underway as former Fox News host Bill O’Reilly is in advance talks to take over the 8 PM time slot.
That would put him in direct competition with the time slot’s time leader Tucker Carlson. O’Reilly reportedly feels comfortable with former Fox News management at the Newsmax network.
Tucker Carlson began matching O’Reilly’s ratings after his premiere beginning in April 2017. O’Reilly, meanwhile has cultivated BillOReilly.com and appeared on Newsmax and also the Glenn Beck radio show since leaving Fox News amid sexual harassment allegations. Big League Politics has reported on an O’Reilly accuser making harassment accusations against Eric Bolling and conducting anti-President Trump activism. Bolling, departed from Fox News and mourning the loss of a son, is returning to television with CRTV.
Carlson’s ratings in the demo are a strong point for him if this competition actually goes down, but Newsmax TV (on which I recently appeared to announce the discovery of thousands of new Hillary Clinton backed-up emails) could become the contender conservative network that others like One America News Network have tried to be (One America registers about a half-ratings point in primetime, signaling hundreds of thousands of viewers).
Fox News won the first quarter of 2018 with an average of 2.479 million viewers across the primetime hours. Here’s something interesting from Ad week numbers: Carlson was third in Adults 25-54 with 586,000, right behind Hannity at 662k and Rachel Maddow at 664k.
Fox News dominated again as the new year opened, with Carlson topping O’Reilly’s past numbers in the 25-54. Ad week reported:
Fox & Friends marked 195 months as the No. 1 cable news program in its time period.. The 4 a.m. ET hour of Fox & Friends First hosted by Heather Childers, and the 5 a.m. ET hour of Fox & Friends First also won their respective time periods.
FNC’s early evening and prime time programming thrived. Tucker Carlson Tonight dominated the 8 p.m. competition in total viewers and the demo, and has even managed to outperform The O’Reilly Factor among adults 25-54.
Hannity was the most-watched cable news show for January, and defeated 9 p.m. rival Rachel Maddow in total viewers, though Maddow won the key A25-54 demo. The same was true for The Ingraham Angle, which defeated 10 p.m. competition The Last Word With Lawrence O’Donnell in total viewers, but fell short in the demo. Fox News @ Night anchored by Shannon Bream finished runner up in the 11 p.m. hour to The 11th Hour With Brian Williams.”
Adweek passage ends
Here is my recent appearance on Newsmax TV: