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Walmart Backs Down After #BoycottWalmart Campaign

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What was Walmart thinking? The hashtag #BoycottWalmart was trending earlier on Twitter, racking up more than 50,000 tweets by mid-afternoon. The trending topic was in response to T-shirts and even baby clothing with designs that read “Impeach 45” on the front. As of Tuesday, the T-shirts were all still available for purchase online priced between $16.95 and $41.95 for long-sleeved shirts and hoodies, but no longer listed on their website

Although these Anti-Trump shirts are still available, Walmart has promised to pull the shirts made by Old Glory, a Connecticut-based company but a quick search on Walmart.com showed other versions were also being sold by Hanes Brands Inc. and City Shirts.

The famous retailer also sells Trump slogan apparel with slogans like, “Donald Trump Speaks For Me” and “Make America Great Again”. A quick search on the Walmart website shows Trump’s now famous line “Make America Great Again” and the slogan “America First” available in T-shirts, hoodies, baseball caps, and evern underwear.

This is not the first time that Walmart has come under fire for selling items that did not sit well with consumers. Back in November 2017, the company sold a shirt that read “Rope. Tree. Journalist. SOME ASSEMBLY REQUIRED” before pulling them from racks and their online store.

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As an equal-opportunity offender, back in 2016, Walmart also stopped selling any merchandise with the caption “Bulletproof-Black Lives Matter” after attacks came from the National Fraternal Order of Police, a police advocacy group who wanted to see them pulled from racks immediately.
These items were sold by third-party sellers on our open marketplace and were not offered directly by Walmart,” a spokesman for the retail company said. “We’re removing these types of items pending review of our marketplace policies”

Eric Schiffer, chairman of Reputation Management Consultants said that it was a risky move for Walmart to sell the “Impeach 45” apparel. “Walmart lit the torch of war with the base of Donald Trump,” Schiffer said. “To attack the president is the kiss of death.”

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